There is no know record for whoever coined the term “blogshop.” Blogshops started in 2006 and it slowly became part of the online landscape in Singapore. You can easily find a blogshop Singapore that turned into an e-commerce site.
If you heard of it for the first time, that means you are too young or perhaps new to Singapore. Blogshops are blogs that run on a blogging platform but has the functions of a mini e-commerce site.
This type of online shop is popular among women shoppers. There are no exact specifications for a blog to become a blogshop. But in general blogshops run on Livejournal, WordPress, Blgospot and other platforms and they display products that are for sale.
How They Started
Blogshops were started by young female entrepreneurs who are involved in the fashion industry. It was in 2006 when blogging became the latest trend and the number of blogs in Singapore increased exponentially. This was also when entrepreneurs also used the blogging platforms for selling their products.
Their most crucial reasons for switching to the platform is that they can save a lot from rental expenses and they can easily reach younger shoppers who are willing to spend their money on their products.
The Rise of Blogshop Singapore
Around 2009 to 2010, there was a surge in the number of blogshops that were set up. Apart from those that were set up in the fashion industry, all other industries followed suit. Most of these blogshops even until now are handled by younger entrepreneurs who are more tech savvy.
Most of those who set up blogshops look forward to selling their pre-loved clothes, bags, and accessories for a low price. It used to be easy to earn money through blogshops but today the competition is stiffer since more entrepreneurs are diversifying their products.
That’s why today you can easily find blog sites that are selling not only clothes but all types of products such as hats, flowers, bags, etc.
Some Things to Ensure
One thing you have to mind when setting up blogshops is to make a reliable payment method available.